Shivay Aloopuri & Khavsa is a fast-growing fast food outlet based in Surat, Gujarat. As a newly launched food business, the brand wanted to build a strong presence on social media and attract local customers.
MBix Digital helped the brand establish its digital presence from scratch by creating and managing its social media platforms and optimizing its Google Business Profile to improve local visibility.
Project Details:
Client: Shivay Aloopuri & Khavsa
Industry: Fast Food Cart
Location: Surat, Gujarat, India
Services: Social Media Setup, Social Media Management, Google My Business Setup & Optimization
Platforms: Instagram, Facebook
Project Duration: 1 Month
Shivay Aloopuri & Khavsa is a local fast food brand in Surat that specializes in delicious street-style dishes like Aloopuri and Khavsa. As a newly opened food outlet, the business needed a strong online presence to reach local customers and build brand awareness.
Since most customers discover food places through social media and Google search, having an optimized digital presence was essential for the brand’s growth.
The main goal of this project was to build a strong social media presence for the newly launched fast food brand and attract more local customers.
Key objectives included:
Since the business was newly launched, the main challenge was starting from zero.
The brand did not have:
Everything needed to be created from scratch.
To help Shivay Aloopuri & Khavsa build a strong digital presence, MBix Digital implemented a focused social media and local visibility strategy.
Social Media Setup
We created professional Instagram and Facebook pages for the brand to establish its digital identity.
Content Strategy
A content plan was developed to showcase food items in an attractive and engaging way. High-quality visuals and food-focused creatives were designed to attract attention.
Local Brand Awareness
Content was optimized for local audiences in Surat so nearby customers could easily discover the brand.
Google Business Optimization
A Google Business Profile was created and optimized to help customers find the restaurant through Google Search and Google Maps.
The project was executed through a structured digital marketing process.
Step 1
Created and optimized Instagram and Facebook business profiles.
Step 2
Designed visually appealing food creatives and social media posts.
Step 3
Developed engaging captions and hashtags to improve reach.
Step 4
Published content consistently to build brand visibility.
Step 5
Created and optimized the Google Business Profile to improve local discoverability.
Within the first month of digital presence, the brand started building visibility on social media and improving its local reach.
Key outcomes included:
The restaurant now has a structured digital foundation that can be further scaled through social media marketing.
If you want to build a strong digital presence for your business and attract more customers online, MBix Digital can help you with strategic digital marketing solutions.
From social media management to local SEO and brand growth strategies, our goal is to help businesses grow online and reach the right audience.
Start Your Project with MBix Digital Today.